GGI RapidNews R&D Product Development eZine: Volume
1, Issue 3 - October 20, 2000
Preliminary results of Goldense Group, Inc.'s (GGI) 2000 R&D Metrics Survey are now available. The 2000 R&D Metrics Survey consisted of twenty-eight questions focused on R&D portfolio management and measurement. The survey questionnaire was targeted at advanced R&D practitioners. As a result, survey respondents were, in part, a self-selected sample of advanced R&D practitioners. Two-thirds were from public companies, the rest private. Four out of five respondents replied from a company profit center, one out of five from a cost center. Fifty-five percent came from companies with less than $250 million in annual sales, and 1000 or fewer employees, while the rest were from large companies.
Most companies sell, develop, and manufacture their products in North America. Two out of three sell globally, while one out of three develops and/or manufactures globally. Over 90% of survey respondents were from general or R&D management positions. Over one-half were from the aerospace, automotive, consumer products, durable goods, electronics, industrial and medical products industries.
These preliminary metric survey findings will be made public, supplemented and discussed at Management Roundtable's (MRT) Portfolio Metrics Conference "Linking Product Development to Corporate Profitability" in Chicago on November 1-3, 2000.
Bradford L. Goldense,
President of Goldense Group, Inc. will present survey findings.
Robert G. Cooper will keynote the presentation on new product
portfolio management, while MIT's John R. Hauser will demonstrate
his "Metrics Thermostat" at the conference. Prospective
attendees can register for this conference at http://www.managementroundtable.com.
Attendees will receive a copy of the metric survey "Executive
Summary" together with their conference proceedings.
This Winter, GGI will prepare several analyses of metric survey
findings, which can be purchased from the GGI web site, located