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Measuring
Co-Development Efforts: Suppliers, Alliances & Partners
Preliminary description of the intent and
scope of research, for discussion purposes only.
A Private Research Group(SM) consortium
research project conducted by GGI
Overview
In today's ever-present quest for speed
to market, some of the most successful firms have focused
their energy on their unique strengths,while capitalizing
on the strengths of other firms to bring better products
to market more quickly. Partnering with other firms in
the development of a new product, not simply using their
existing product in your design, is at the cutting edge
of cooperation and possible concurrent development and
speed.
The important question that faces every
firm is the return they receive for opening up their development
envelope to others and establlishing a relationship that
will endure to develop and produce a product, platform
or new family of products. Some of the challenges this
research might address include:
-
Reasons for entering into partnership.
- Mitigate risk,
- Innovate new products,
- Increase market share,
-
Measuring the performance
of co-development partners (supplier, alliance or partner).
- Cycle time,
- Communication,
- decision-making,
- other processes,etc.
-
Identifying the added
value as a result of working in partership.
-
How to measure the effectiveness of
the partnership.
- Internal metrics for all projects vs. co-dev. projects,
- Jointly developed metrics to measure partnership results,
- Your measures to evaluate the external partner,
- Number of co-development arrangements currently active,
- Rate of success in co-dev. projects, etc.
Study
Approach
Common Participation
- Research partners conduct virtual meetings for introductory
session,
- GGI conducts literature search on the topic and shares
with partners,
- Research partners meet to develop questions in detail
and focused target for research,
- Research partners provide their input; GGI research continues,
- Draft report developed by GGI for review by research partners
and,
- Final report delivered to research partners and presented
in face-to-face group session (preferably hosted by partner
company).
Optional Participation
- If "Best Practice" company(s) emerge from the
research, site visits may be arranged at an additional cost.
- Subset of partners have a special interest which may be
pursued by joint meetings and further focused research.
- Special cases results in an addendum to the common report
(participants only).
Interested in more information? Please
contact us.
Research Partners Log
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